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BLUE BELIEF'S

A collection of deep thoughts and musings on everything marketing and more!

Thankful for Our Customers Who Value Human-Driven Marketing

November is a month for gratitude, and at Blue Marketing, we can’t let it pass without expressing our thanks to the people who make what we do possible—our customers. In today’s fast-moving world, businesses are often tempted to rely on automation alone for their marketing. While technology plays a valuable role, we’ve found that the […]

October Marketing Trends Your Business Should Consider

As the leaves change, so do marketing trends—and October is the perfect time for businesses to refresh their strategies before the busy holiday season. At Blue Marketing, we keep an eye on the latest shifts so your brand can stay ahead of the competition. Here are a few key marketing trends to watch this month: […]

You Don’t Need a Million-Dollar Budget to Be Seen

You Don’t Need a Million-Dollar Budget to Be Seen: How Blue Marketing Helps Small Businesses Stand Out At Blue Marketing, we believe that great marketing doesn’t require a big-city agency or a million-dollar budget. What it does require is strategy, creativity, and a team that truly understands your business. That’s where we come in. We […]

Negative Impacts of AI on SEO Efforts

AI is reshaping search engine optimization (SEO) in powerful ways—some good, some not so good. Here are several negative impacts AI is having on SEO efforts: 1. Increased Content Saturation AI tools make it easy to generate huge volumes of content quickly. This creates: 2. Search Engine Algorithm Shifts Google and other search engines are adapting their […]

The Power of Consistent Content: Why Showing Up Regularly Matters

If you’ve ever asked, “Do I really need to post this much?”—you’re not alone. It’s a common question we hear from clients. But the answer is clear: yes, you do. Consistent content creation is more than just filling a calendar. It’s the engine that drives visibility, engagement, trust, and growth. Here’s why consistency is the [...]

Tips to Safeguard Your SEO Efforts

Great SEO is no longer just about keywords and backlinks—it’s also about how you adapt to the ever-changing landscape of AI-driven search engines (like Google’s AI Overviews and Bing’s AI-powered results). Here are a few ways to safeguard your SEO efforts against AI challenges: 1. Build a Strong Brand Presence AI tools prioritize trusted sources. […]

Is important to create and post high quality content for your business?

Have you ever wondered if it is important to create and post high quality content for your business? And if so, why is it important? Well, here are six reasons creating and posting content is important – especially in today’s marketing savvy world. Creating and posting quality content consistently: 1. Builds Trust and Credibility When […]